Bao Yen is a Hong Kong-based flight attendant who is on a mission to help make the aviation industry more sustainable.
We first met Bao when she attended our Regenerative Systems Design workshop with Leyla Acaroglu and Laura Storm last Summer on the CO Project Farm. She inspired many people with her story of working to end plastic waste in the airline industry and shared more of her passion for this through her UnSchool Alumni Disruptive Innovation Festival (DIF) session.
Bao’s change-making story begins with a whale — you probably can guess where this is going, given the condition of our oceans and plastic pollution. One day while she was on a break from flying, a coworker showed her a picture of a dead whale found in Norway that had 30 plastic bags in its stomach. This powerful image stuck with her, and after going back to her hotel room and searching for stories about how this came to be, it catalyzed a huge transformation within Bao. The impacts of single-use plastic and the catastrophic outcomes of all the disposable stuff that the airline industry perpetuated on each flight suddenly struck her as being a significant area of change, one that she had some power and agency over influencing. In that moment, the heart of Bao’s mission started: to make positive environmental change through her sphere of influence — the airline industry.
What is amazing is that just recently, the Australian airline Qantas did the world's first zero waste flight, and many airlines have started to ban plastic straws and drink stirrers. There are small changes in a massive issue, but one that is coming back out because people are demanding changes. There is so much power in one person standing up and asking for something different, and that is what is so inspiring about Bao’s story.
Bao started out by questioning how she interacted with customers and how this impacted their use of single-use plastics. By offering or not offering the plastic stirrer, she found that many people didn't want it (although it is usually just given without asking). She watched to see how her colleagues recycled and was shocked to discover that many were not. So, all of this initial reflective observation research resulted in her initiating a program within her airline to raise awareness around the importance of the cabin crew pre-sorting materials for recycling. She explains that even those items in the recycling bin often end up in landfills because they are contaminated with other non-recyclable waste.
Since beginning this initiative to raise awareness and train the cabin crews on proper recycling practices, the airline has seen steady improvements in recycling and other sustainability matters.
Bao also had advice for everyday travelers who can take actions to reduce their waste impacts while flying. Just remember the 4 R’s:
Reduce: Bring your own reusables on the flight so that you don’t use any single-use plastic.
Reuse: Use the same pieces of plastic throughout the duration of the flight.
Recycle: Ensure that your plastic is clean and placed in the proper recycling bin.
Reach out: Talk to the airline directly. Use your consumer power to demand action on single-use plastic.
We recently checked in with Bao to see how things are going and hear more about how she’s using what she learned from her time with the UnSchool. Read our short Q&A below!
How do you describe yourself?
“I used to think I was quite insignificant. I didn’t know my life purpose and I was very unhappy with my job. The dead whale led me to an unbelievably beautiful journey full of opportunities and endless possibilities. It gave me a strong purpose to live and resolve the challenges. I now live by the motto that I AM the change I want to see in the world. Every challenge brings an opportunity. If we have a positive growth mindset and align ourselves with mother nature, we will thrive with the environment and live a truly fulfilled life.”
What made you come to the UnSchool?
“I firstly heard about Dr. Leyla Acaroglu through an entrepreneurial friend. He founded a reusable coffee cup brand called Pokito, and his mission is to save billions of paper cups. He told me he was inspired by Dr. Leyla’s Ted Talk, Paper beats plastic? How to rethink environmental folklore. I watched that talk and it completely changed how I looked at sustainability. I then followed her page and got further inspired by her Co Project Farm, so I decided to do a workshop and creative retreat there. Turns out it was one of the most amazing and mind-nurturing trips I ever had!
Tell us more about your initiative and how it is going?
“I started with raising awareness on our internal digital platform. When I saw something that needed to be changed, I would write an article and tag people who are in charge of that area. For example, our laundry company used to cover the washed uniforms with plastic bags. After I posted a discussion and had my colleagues’ involvement, the company removed the practice and millions of plastic bags will be saved.
Another example is that on rainy days, we used to provide one-off plastic bags for wet umbrellas in the office buildings. After I raised the concern and worked with relevant parties, the headquarter now has a reusable umbrella drying facility. Not long ago we stopped giving single used plastic bags, cutleries, and containers in our canteen. There is a big cultural and awareness shift in my airline since I started three years ago. Our voice is very powerful, and I encourage everyone to raise their voice in a respectful and helpful manner in their platforms.”
How did the UnSchool help you start/evolve it?
“Systems mapping and thinking* are so helpful in approaching the environmental challenges. They enable me to see the bigger picture, find the pain point, and come up with an effective solution. I also learnt from the workshop that waste is essentially a design problem and thus, we can resolve the challenge by changing the design. I used that principle to approach the in-flight waste challenge, and it has been so helpful. Staying on the Co Farm and being with inspirational people, close to nature and animals, learning that everything is interconnected really opened up my mind and heart. I loved the creative retreat so much!”
How can people engage with, support, or follow your work?
“If you have creative solutions or sources for resolving the aviation waste challenge, you can reach me via my email. Also, please write to the airlines you fly with and tell them how much you want them to run sustainably. Constructive feedback and useful solutions offered by passengers are always welcomed!”
Thank you, Bao, for activating your agency and being a positive contributor to creative problem solving in the sky!